I’ve been Facebook focused this week in my posts as their announcements last week stirred up a lot of thoughts. You have probably noticed the “like” button on a lot of web sites recently, including this one (see below). This was something Facebook announced last week and it enables web publishers to easily let their readers share content on Facebook with one click. Clicking a “like” button on a web site will update your feed so your friends can see what you “like.” What I’ve noticed already is that in my news feed on Facebook I’m seeing a lot of interesting content. My friends are clicking on stories they “like” and not surprisingly I end up liking those stories too. If more and more sites and more and more people begin to use this, we will see more and more interesting stories in our Facebook news streams. No longer will it be just silly posts from friends saying things like “I just stuffed 3 hot dogs in my mouth” but blog posts, news stories, events, photos, etc. will fill your stream even more than they do today. As that happens, it could mean a transition from a search oriented web to a social oriented web. That is today most people start their web experience on Google or some other search engine or portal. They then execute a search or maybe click on a favorites link to begin their surfing. As the news steam becomes more and more relevant and interesting more and more people will begin their experience at Facebook and rather than proactively search, they will start by seeing what others with similar interests have already found for them. Not good news for Google. But certainly interesting.